# Grow subscribers and app users

> Turn attention into sign-ups that stay, with acquisition, onboarding and retention planned as one journey.

Most subscription growth stalls in one of three places: the ad that brings people in, the first few days after sign-up, or the month when the free trial ends. We look at all three together, because fixing acquisition while churn stays high only makes the leak more expensive.

We plan paid media around the audiences most likely to convert and stay, tighten the sign-up and payment flow, and set up the emails and in-app messages that carry a new subscriber through their first weeks. Every step is measured against your own subscription data, not just platform clicks.

## How we do it

- Paid search and social
- Predictive audiences and LTV modelling
- Conversion rate optimisation
- CRM and lifecycle marketing
- Marketing automation
- Measurement strategy and attribution

## Contact

- Email: hello@portova.com
- Phone: +44 7843 824781
- Contact form: https://portova.com/contact
- Registered office: PORTOVA LTD, 71-75 Shelton Street, Covent Garden, London WC2H 9JQ

Source: https://portova.com/goals/grow-subscribers
